DISCOVER OUR CAMPAIGNS
BACK TO CLASSY
A return to basics through the journey of women who embody the brand every day.
FALL 2026 COLLECTION
QAMAR II
Dive into the heart of this re-edition, through 4 episodes that reveal the different stages of its creation.
RAMADAN 2026 COLLECTION
UNCLE FROM THE VILLAGE
A summer, a reunion, and a thousand stories in a suitcase.
SUMMER 2025 COLLECTION
the picnic
A breakdown, a field, an impromptu picnic because it's always the detours that make the journey even more beautiful...
SPRING 2025 COLLECTION
ORIGIN
A breakdown, a field, an impromptu picnic, because it's always the detours that make the journey even more beautiful...
SUMMER COLLECTION 2023